Using Voice AI Technology To Create An Appointment Setter

Today we talk about OpenAI's new batch API, how GenAI is changing TV Advertising and using AI voice tech to create a virtual appt setter

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In Today’s Issue

OpenAI’s New Batch API: OpenAI's new Batch API represents a significant innovation in the AI field, offering asynchronous processing for large-scale tasks which can reduce time and cost for developers, while promising a 50% cost reduction compared to real-time APIs. Despite potential limitations like the fixed 24-hour response time and inability to process streaming data, the Batch API is seen as a strategic development that could influence future AI technology, blending optimism with a cautious approach from the tech community.

GenAI’s Impact on CTV Advertising: Generative AI and multimodal large language models are transforming Connected TV (CTV) advertising by allowing advertisers to understand and engage with viewers' emotions, enhancing ad effectiveness. This technological shift not only increases viewer engagement but also enables advertisers to create personalized campaigns that resonate deeply with the audience's emotional state.

AI Telephony Applications: How to leverage the latest in AI voice technology to automate outbound calls to recover cart abandonment, set sales appointments, and manage inbound inquiries.

BREAKING NEWS

The New Frontier in AI: OpenAI's Batch API Unpacked

OpenAI's recent unveiling of its Batch API marks a significant leap forward. This new feature promises to reshape how developers interact with AI, offering a blend of efficiency and cost-effectiveness that could redefine industry standards.

The Batch API allows for asynchronous processing of large-scale tasks, a departure from the real-time interactions most APIs require. By enabling developers to upload a single file with multiple tasks, which the system processes in the background, OpenAI has effectively streamlined operations, potentially reducing both time and financial overheads.

The results, delivered within a 24-hour window, promise a new level of predictability in workflow management.

Financially, the Batch API is a game-changer. OpenAI advertises a 50% cost reduction compared to its synchronous counterparts. This pricing strategy not only makes the technology accessible to a broader range of developers but also intensifies the competitive landscape, pushing other tech giants to reconsider their pricing models.

However, the Batch API isn't without its limitations. The lack of real-time processing could be a setback for applications requiring instant responses.

Moreover, the fixed 24-hour processing window and the current incompatibility with streaming data are notable constraints that might deter potential users with specific needs.

Despite these drawbacks, the introduction of the Batch API is a bold move by OpenAI. It underscores the company's commitment to innovation and its foresight in anticipating the needs of tomorrow's tech landscape.

As businesses increasingly integrate AI into their operations, tools like the Batch API will become invaluable.

The tech community has reacted with a mix of optimism and caution. While many herald the API as a step towards more sustainable and efficient AI usage, others are wary of over-reliance on asynchronous models, suggesting that the industry's future will likely demand a hybrid approach combining real-time and batch processing capabilities.

In conclusion, OpenAI's Batch API is not just a technical update; it's a strategic maneuver that could well dictate the pace and direction of AI development in the coming years.

As with any innovation, its success will depend not only on its technological merits but also on how effectively it meets the evolving demands of its users. The Batch API is poised at the brink of potential widespread adoption, promising to both challenge and inspire the global tech community.

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OTHER NEWS

The Emotional Intelligence of Advertising: How GenAI and MLLMs Are Revolutionizing CTV Ads

In the world of Connected TV (CTV) advertising, a seismic shift is underway, thanks to the integration of Generative AI (GenAI) and multimodal large language models (MLLMs). With the CTV advertising sector poised to grow by 25% this year, reaching over $30 billion, the stakes are high and the opportunities vast.

But what's truly groundbreaking is how these technologies are refining the way advertisers connect with audiences on a deeply emotional level.

CTV has become the dominant arena for TV consumption, especially among younger demographics, with a significant majority of Gen-Z and Millennials engaging with streaming services.

This shift from traditional broadcast to digital platforms has opened up new avenues for advertisers to harness real-time metrics and optimization capabilities that were previously unattainable.

Enter GenAI and MLLMs—technologies that are not just changing the game but are completely rewriting the rules. According to Ron Gutman, CEO of Wurl, these technologies enable a deeper understanding of human emotions by analyzing the content viewers consume.

This isn't just about tracking views or clicks; it's about understanding the emotional context of what viewers watch and strategically aligning advertisements accordingly.

For instance, consider a viewer watching a particularly sad movie scene. Traditional advertising metrics might miss the emotional nuance here, but MLLMs can identify and process this sadness, allowing advertisers to tailor their messages to resonate deeply, such as an ad for a charity or a poignant movie trailer.

This capability is not just a minor improvement but a monumental advancement in advertising. It allows for what Gutman calls "emotional targeting," which not only enhances viewer engagement but also significantly boosts the effectiveness of ad campaigns.

Advertisers can now craft personalized campaigns that speak directly to the viewer's emotional state, leading to higher engagement and conversion rates.

Moreover, this technology offers benefits beyond just the advertisers. Publishers can leverage these insights to optimize ad placements, ensuring that ads are not only seen but are also contextually aligned with the content, thereby reducing viewer churn and enhancing the overall viewing experience.

The implications of this are vast. Companies like Disney and NBCUniversal are already exploring these technologies to create more nuanced and effective advertising strategies.

Wurl's new GenAI-based solution, BrandDiscovery, exemplifies this trend by providing advertisers with tools to match their ads with the emotional and contextual dynamics of CTV content in real-time.

As we look to the future, the integration of GenAI and MLLMs in CTV advertising is not just a trend but a fundamental shift towards a more emotionally intelligent advertising approach.

This isn't just about selling products; it's about creating meaningful connections that resonate on a human level, transforming how brands interact with their audiences.

In an era where emotional resonance is key to capturing consumer attention, the companies that can harness these advanced technologies to speak directly to the hearts of viewers will not only see improved metrics but will also forge stronger, more lasting relationships with their audiences.

The future of advertising lies in understanding and engaging with the emotional landscapes of viewers, and thanks to GenAI and MLLMs, this future is already at our doorstep.

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How do you stay up-to-date with the insane pace of AI? Join The Rundown – the world’s fastest-growing AI newsletter with over 500,000+ readers learning how to become more productive using AI every morning.

1. Our team spends all day researching and talking with industry experts.

2. We send you updates on the latest AI news and how to apply it in 5 minutes a day.

3. You learn how to become 2x more productive by leveraging AI.

OTHER NEWS

GenAI plus AI-based Telephony Revolutionizing Outbound Sales

Setting up ChatGPT for phone automation involves a few critical steps. First, users need to create a ChatGPT Plus account, which offers advanced features not available in the free version. This account allows for the creation of a personalized GPT model tailored to specific calling needs.

The next step is training the AI model to handle various call scenarios. This involves feeding the AI relevant data and examples to ensure it can manage conversations effectively. The integration with telephony services, such as Bland AI or Air AI, is facilitated through an API, ensuring a seamless connection between the GPT model and the telephony infrastructure.

Beyond Setup: The Real-World Applications

The potential applications of AI-powered calling are vast. For businesses, this technology can automate and streamline customer support, appointment scheduling, and lead generation. For individuals, it offers a way to manage calls efficiently, ensuring no important communication is missed.

Moreover, Bland AI’s automatic call transcription feature presents a significant advantage. It provides a written record of every call, invaluable for compliance, training, and quality assurance purposes.

Embracing the Future

The integration of AI like ChatGPT with telephony services is not just about technological advancement but also about the practical improvement of communication processes. As we move forward, the key will be to harness these technologies in ways that enhance human interaction rather than replace it.

The guide on Geeky Gadgets is more than just a technical manual; it's a glimpse into the future of communication. As AI continues to evolve, its integration into daily technologies promises to bring more such innovations that will continue to transform our lives in unprecedented ways.

SOCIAL MEDIA

Creating an AI Sales Bot To Set Appointments On Autopilot

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